1. Write a letter they enjoy. Outright humor doesn't work in a cover letter. It generally can't be pulled off. It falls down because someone is always the butt of the joke, and in an interview situation you don't want that person to be either you or the recruiter. Rather than telling jokes, connect to the hiring manager in a light hearted way. Try _ "I was hopping from project to project so often I thought my legs had springs." Then make the connection to the reader. "I'll bet you can relate to that." And finally, segue to the value you can add. "I tried a lot of remedies until we finally developed a scheduling system that actually created more productivity and less useless movement. I'd be happy to tell you how we did it and see if something like that would be valuable for you."
Knowing the best sales letter format is key to effective copywriting. Sales copywriting ought to be formatted with an attractive design or your company's logo. Customers come to recognize your logo and associate it with your business. When the design is attractive, people tend to flock to your business. The business logo or the company's letter_head is part of the sales letter format and helps to create a long lasting impression. Immediately on opening the letter, readers are confronted with a decorative design and memories of your business and your goods or services come rushing back. In case of your encountering problem with creating a design on your own, seek the help of a sales copywriter who can also help out with your sales letter format.